Unlock Your Potential

UNSTOPPABLE LEADERSHIP CAN’T BE BEAT

Ten years ago, the Southwest Michigan First team had a unique idea: What if we shook up the landscape of leadership in Southwest Michigan by creating a day filled with amazing speakers and experiences right here in Southwest Michigan? Entire teams could enjoy the day together rather than sending one or two team members off to a conference somewhere else only to report back a fraction of what they learned.

Just over 350 showed up for the very first Catalyst University back on January 20, 2011. That year, everyone left talking about their “Why”—why they wake up and do what they do every day. Twice as many came the next year. And, now over ten years later, the rest is history!

Over the years, Catalyst University has introduced Southwest Michigan to many thought leaders and trailblazers. Leaders like Jon Acuff, Patrick Lencioni, Bob Goff, Dr. Tererai Trent and more have come as headliners but left as friends. Others like Simon Sinek, Liz Forkin Bohannon, Carlos Whittaker and Amena Brown have ignited a spirit of change and empowered leaders to take their personal, corporate and community destiny to new heights.

This year, Catalyst University will be no different. Our team is thoughtfully crafting and curating a diverse speaker lineup—with you in mind—that will push you to think, question your routine, and make you laugh (and cry). While you wait for the current year’s lineup to be announced, here are just a few familiar faces who have graced our real and virtual stages before.

How to Get Your Ticket

Want to lock in your ticket now to the big event?

Tickets

For large group purchases or to discuss sponsorship opportunities, contact Nick Riashi at 269.553.9588 to unlock opportunities.

Jon Acuff

Jon Acuff

Faculty in 2020, 2019, 2017 & 2013
New York Times Bestselling Author & Brand Storyteller

Amena Brown

Amena Brown

Faculty in 2020
Spoken Word Poet & Performing Artist

Carlos Whittaker

Carlos Whittaker

Faculty in 2021 & 2019
Hope Dealer & Moment Maker

Liz Forkin Bohannon

Liz Forkin Bohannon

Faculty in 2020 & 2015
Social Entrepreneur and Co-Founder of Sseko Designs

Lucas Ramirez

Lucas Ramirez

Faculty in 2021 & 2019
Mover in Unity & Bestselling Author

Michelle Poler

Michelle Poler

Faculty in 2020
Fear Facer & Branding Strategist

Patrick Lencioni

Patrick Lencioni

Faculty in 2020 & 2015
Founder & President of the Table Group

Tererai Trent

Dr. Tererai Trent

Faculty in 2015 & 2012
Humanitarian, Scholar & Favorite Guest of Oprah Winfrey

Jon Gordon

Jon Gordon

Faculty in 2020
Bestselling Author, Consultant & Keynote Speaker

Thank You to Our Event Sponsors!