Senior Associate | Marketing and Communications

Meet Eric

What I Do at Southwest Michigan First

I contribute to marketing and communications efforts to strengthen our brand presence, collaborating with team members to create engaging content aligned with our mission. I manage digital content, events, and campaigns that spotlight community growth and economic development in Southwest Michigan. I lead the production of FIRST & 42, our weekly newsletter that reaches thousands, and create short-form video content to boost engagement, tracking performance to sharpen what we do next.

Why I Love Working at Southwest Michigan First

I love working here because I get to help tell the stories of the people, companies, and organizations shaping our region. There is so much happening in Southwest Michigan that people don’t always see, and I enjoy helping bring those stories forward in a way that builds pride and momentum for our community.

When I’m Not at Work, You’ll Find Me…

Enjoying a round of golf.

My Alma Mater and Certifications

Grand Valley State University, B.S. Advertising & Public Relations

Community Connections

TEDxKalamazoo

A Few Things About Me

• Favorite Condiment: Chick-fil-A Sauce
• Favorite Podcast: Spittin’ Chiclets
• Movie I Can Watch Over and Over: Interstellar
• Favorite Holiday: Fourth of July